Things keeping airport leaders awake

EKELEM AIRHIHEN
By EKELEM AIRHIHEN 5 Min Read

Awake, airport managers are looking around the evolving landscape. They are taking a more careful look at the shifts in passenger behaviour that have serious implications for the aviation industry, various advancements in technology that have become triggers for change, and what needs to give way for them to thrive as airports. They do so as they seek to meet the evolving needs of passengers, stakeholders and the broader global environment.
Airport leaders in 2025 are kept awake by several pressing concerns. These were brought to the fore at the annual International Airport Review (IAR) Advisory Board meeting. The insights shared from the meeting are essential for anyone seeking to understand the dynamic forces shaping the future of air travel. They are not just a reflection of current trends, but a roadmap for how airports must adapt and innovate to meet the evolving needs of the modern traveller.

The changing nature of passenger behaviour and expectations came to the fore at the meeting. Indeed not only is this a concern for airports, it is also a concern for airlines. Airports are witnessing a shift in what passengers want, with many expecting a premium experience regardless of the price they paid for their ticket. So there are changing passenger needs and expectations like demand for seamless travel experiences and personalised services. Exploring intermodal travels is important in Africa so that travellers can seamlessly connect at affordable prices from the airport to some other places.

The cost of living crisis is also a source of concern. This is compounded by the shocks coming from the tariff wars that could affect African countries that rely on export revenue from a few sources of raw materials. Worsening import revenues pose a threat to the incomes of citizens. Reduced passenger spending due to economic uncertainty will impact airport revenues. Airports rely on commercial revenues to fund operations and investments.

Airports will consider as a priority content management and integration platforms that deliver personalised interactions, such as personal assistants, video displays, wayfinding and real-time notifications. By doing so they will put out tailored experiences based on location and preferences, enhancing passenger satisfaction and opening potential revenue streams through targeted retail and service options.

Airport leaders will have to think through in the face of issues around the globe managing concession opportunities, infrastructure development, and maintenance to meet growing passenger demands.

Included in airport infrastructure development and maintenance is the need to ensure airports are accessible and inclusive for all passengers, including those with disabilities.

There is also the challenge of attracting, retaining and training skilled staff to manage airport operations efficiently. In Africa the challenge goes beyond getting people with the right certificates but also those with the required competence that are willing to stay and help drive a positive work culture.

Geopolitical conflicts have impacted air travel, security and airport operations. Mitigating the impact of global conflicts is sure to keep airport managers awake.

Another is keeping pace with technological advancements such as biometrics, artificial intelligence, so that airports can enhance customer experience, operational efficiency, and cybersecurity. Investment in technology and making sure IT projects come out on time and fit for purpose is of utmost importance.

Added to that is the need to protect airport systems and passenger data from increasing cyber threats.

While there are concerns over the aviation industry meeting its net zero commitment by 2050, implementing sustainable practices, reducing carbon footprint, and meeting environmental regulations are still not off the table.
Operational efficiency is not only important but will be a differentiator in Africa as more airports are being built and competition is on the rise among airports. Streamlining processes, reducing delays, and improving overall airport performance will be on the front burner.

These challenges will call on airport leaders to be proactive, innovative, and adaptable to ensure smooth operation of airports and meet the evolving needs of passengers, stakeholders, and the global environment.

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